An important part to any lifestyle is your health and your physical life, but at what point is eating healthy and working out enough? For those that believe in healthism their health and physical exertion are the only thing that matter. There are many natural approaches that go hand in hand with healthism. There are many different ways to be “healthy”. Every diet pill, healthy ad, exercise book, and workout dvds will swear to you that if you use their product you will be healthy, yet what does it actually mean to be healthy? “Marketers used health as a means to advertise their products, many of which appear to have little to do with health, by presenting an idealized version of the healthy male (and female) body in an effort to form an authoritative connection with the consumer” (Wendelboe, 248). The first issue arises with the female body. Jenny Ellison is an author that talks about the “health benefits” in aerobics, and the critiques that come with the topic. The history of aerobics started in the mid-1980’s. “By 1984 aerobics, dancercise, and jazzercise were among the most popular physical activities of North America in Women” (Ellison, 193). An issue that arose during this time was in the increase in larger women becoming interested in aerobics. For many this was a new thing to happen. Body shaming and discrimination against larger women and men was a major issue in Canada in the 1980. In 1984 a group immerged called “Large as Life (LaL), a Vancouver “action group” whose motto was “Stop postponing your life until you lose weight and start living now!” Formed in 1981, the group’s mandate was to promote increased self-acceptance in large women” (Ellison, 194). These women gave women of different sizes the opportunity to be proud of the body they are in and life a healthy life style. For some a healthy weight is more than others, therefore it is wrong to judge someone for their body shape. The media played an important role as well in the “Being fat was not always pleasant or easy, but LaL gave members permission to treat themselves and their bodies and dignity. The notion of fat-acceptance gave these women permission to participate in health and popular culture in a way that they had no previously believed was available to them” (Ellison, 214). For males came the issue of masculinity came through, “popular culture surveyed and controlled the male body through cultural signifiers such as Playboy and Esquire in which marketers used to discourse healthy sexuality to grant authoritative power to their advertisements” (Wendelboe, 250). Not always is a healthy weight the weight of a super model. Every body is different therefore everybody needs to diet and exercise accordingly.